Investing VS Spending on Advertising (a rant)
Are you investing or spending on advertising? Here’s how you can tell. If you make money on your advertising budget (more revenue than costs (all costs)) If you lose [...]
7
08, 2016
17
11, 2015
Google Analytics Calculated Metrics Released
Thank you Google for introducing a new feature in Google Analytics called Calculated Metrics. Just as-in MS Excel pivot tables, Google now allows you to create new data fields based [...]
24
06, 2015
How To: Filtering Referral Spam from Google Analytics
Today's video features a quick way to filter referral website spam which appears in Google Analytics reports. Problems caused by spammy referral traffic (fake traffic) Inflated Session stats Bounce rates [...]
23
02, 2015
Subdomain Tracking with Google Universal Analytics
In today's video post, we're going to tackle a simple way to get Google Analytics to recognize that traffic to your root and subdomains should be treated as a single [...]